GIJASH

Galore International Journal of Applied Sciences and Humanities

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Research Paper

Year: 2018 | Month: October-December | Volume: 2 | Issue: 4 | Pages: 1-10

The Influence of Entrepreneurship Knowledge and Business Ethics of Business Behavior of Padang Restaurants in Pontianak City

Donna Febrilia1, Nuraini Asriati2, Herkulana3

1,2,3Teacher Training and Education Faculty, Tanjungpura University Pontianak, Indonesia

Corresponding Author: Donna Febrilia

ABSTRACT

Entrepreneurship can be defined as something that is creative and innovative (create new and different) abilities which are used as tips, basics, resources, processes and struggles to create value added goods and services that are carried out with the courage to face risks. The purpose of this study was to Influence Entrepreneurship Knowledge and Business Ethics on Business Behavior of Padang Restaurants in Pontianak City. This research is a causal study. The method used in this study is the survey method. The population in the study amounted to 136 Padang restaurants that spread throughout the city of Pontianak. The sampling method is proportional cluster random sampling, the sample used are 97 Padang restaurants. The techniques used to collect data needed in the analysis of the discussion are: Non-participant observation techniques, questionnaires and interviews. Testing the data analysis was done using Multiple Linear Regression Analysis. Based on the results of the study, it was found that the average entrepreneurial knowledge of Padang restaurants was in the poor category, while the average business ethics of Padang restaurants was in the poor category while the average business behavior of Padang restaurants was in the good category. Based on the results of the study it can be concluded that there is a significant effect of entrepreneurial knowledge and business ethics on business behavior.

Key words: entrepreneurship, business ethics, behavior

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